Travelling Fit partners with Run Nation Running Film Festival
Running is an active, doing word.
Watching implies a more passive past-time, so getting runners to sit and watch films on running that aren’t focused on technique or improvement, is a bit like pairing ice-cream with peanut butter.
Keith Hong gave this unique pairing legs three years ago, creating Run Nation Running Film Festival.
His inspiration and the impetus that keeps him going is the joy he gets from running, from being involved in the running scene in Australia and through the stories of the amazing people who run.
They are not just runners but individuals with unique life stories and journeys who use running as a medium to express themselves with purpose, meditation and discovery.
“I wanted to help articulate those stories and share them with a wider audience. I love the fact that I have learnt so much from so many and I get excited that I can share that with the audience.”
Now in year three, the festival has just landed a major boost in the sponsorship of global travel/marathon company Travelling Fit.
Unlike ice-cream and peanut butter, this collaboration was a no brainer for both sides, with Travelling Fit clients interested in every aspect of running including the stories behind the individual runners.
One of the most common comments from Travelling Fit participants is the joy they get from meeting with other people on a similar journey to themselves.
The Run Nation Running Film Festival offers a similar experience without having to participate in a marathon.
Keith has watched hours of videos from short to about an hour to choose what will screen at the festival.
“I really wanted others to experience the immense sense of passion and complex emotions that ties the reels, and every runner together. I wanted the stories to take people beyond being motivated, as motivation doesn’t get you far past the starting block; habit and determination is what keeps you going.”
With 14 venues listed across Australia for this year’s festival, and the Sydney Premiere and Brisbane events sold out already, Run Nation Running Film Festival is on the right track.
Travelling Fit founder and director Mari-Mar Walton and her team are excited to be partnered with such an inspirational event. She elaborates:
“I have known Keith Hong and the head of sponsorship and major partnerships Rebecca Farrell, for some years now and as soon as they approached me with the possibility of becoming a Major Sponsor, immediately I thought it was a perfect fit. Both Keith and Bec give it 100 per cent in all they do and there is no doubt that this year will be the biggest year to date.
We are very honoured and excited about being the Presenting Sponsor for the Run Nation Running Film Festival. Travelling Fit started very simply with a passion for running and a passion for travel and to be able to be part of something that instils this is a huge bonus.
We are delighted to say that Travelling Fit in conjunction with the Australian Outback Marathon are giving away a prize at the end of the film festival, which includes a three-night package for two people to the 2018 Australian Outback Marathon.
This is one way of saying thank you and giving back to the local running community.”
Keith said he was overwhelmed by the support for the festival and the requests for it to run in many more locations.
The hardest part is selecting which films to run, with 268 submissions this year having to be pared down to six. But what a six they are.
The festival began in Sydney on June 1 and continues at other venues until November. To book tickets for the Run Nation Running Film Festival at a venue near you, check www.runnation.com.au
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